The Art Newspaper revealed this morning that MCH, the Swiss owner of Art Basel which has been expanding into regional fairs, has purchased a majority (67.5%) stake in Masterpiece, the London fair that takes place in June:
Masterpiece will now become one of what MCH calls the four pillars of MCH’s “Global Collector Events Strategy”, alongside the three existing Art Basel fairs, the MCH Design and Regional Art Fairs (including Art Dusseldorf and the India Art Fair) and the newly launched car fair, Grand Basel.
In a statement, MCH said Masterpiece London was the perfect match for its “Global Collector Events Strategy” as it “unites collector groups from different sectors and holds great development potential as it can be staged at additional locations in the USA, Asia and the Middle East.”
Masterpiece London to expand internationally as MCH Group buys majority stake (The Art Newspaper)
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