There’s a lot of talk in Europe and the US about private and corporate-funded art museums. But in Korea, the connection between corporate authority and art has been established for some time. So much so that The Korea Herald decided to do a round up of the collectors and collections drive the Korean art world”
What makes art so fascinating to the superrich? Collecting artwork can be seen as a high-class hobby that befits the lives of society’s wealthiest. In fact, one way to measure wealth in modern society is how avid they are in collecting expensive art.
This measure has become gender-irrelevant. While men were not frequent customers in the world of art in the past, the situation has changed drastically.
Instead of collecting random pieces of work, these superrich collectors focus on finding those that can reflect their tastes and personalities. Art has also become an important factor in managing their businesses. The Korea Herald Special Investigative Team has researched some of the collections and galleries owned by Korea’s top corporate tycoons.
[SUPER RICH] The allure of art Korea Herald)