Colin Gleadell gives the history of two trends–the Peter Stuyvesant collection and Sotheby’s focus on selling corporate collections–that converge in the Amsterdam sale next week:

Sotheby’s has a good track record in handling corporate art collections. Back in 1989 it handled the disposal of the British Rail Pension Fund collection and the $93 million (£62.5 million) Reader’s Digest collection. Since then we’ve seen a series of high profile sales for IBM, the 7-Eleven photo collection, the HSBC collection of 19th century pictures, not to mention a certain £65 million sculpture by Giacometti from the German Commerzbank last month.

The company clearly sets some store by advising corporations on the acquisition and disposal of art, setting up a department just to deal with that in New York 20 years ago, and another in London last year. Saul Ingram, who runs the London department, says most companies sell to buy new work or channel profits into broader cultural activities. The Stuyesant/BAT collection is different because it was site specific, and without the factory and its workers, its purpose has gone. […]

In addition to the stylish brand name Stuyvesant gave to the world of smoking, it also achieved brand recognition in the art world, especially in Britain, where, during the sixties, the Stuyvesant Foundation sponsored the Whitechapel Gallery’s trendsetting The New Generation exhibition, which included David Hockney and Bridget Riley, and also the talent spotting Young Contemporaries, much of which was immortalised in the Tate Gallery’s Recent British Art show of 1967. The separate collection of British art that was formed by the Stuyvesant Foundation between 1964 and 1967 was eventually sold in the late 1980s and established what were then huge prices for Davie, Riley, and others of that generation. The last sale, held at Bonhams in 1989, was a complete sell out. Next week will see how well the Stuyvesant brand has survived.

Peter Stuyvesant Art Collection to Be Sold (Telegraph)